Support
Embassy and high commission directories are useful because people usually arrive with a practical consular need, not time to browse.
Practical use
The first job is clarity. Readers should know what the page is for, how to use the information, and which mistake is easiest to avoid.
The second job is handoff. If the page cannot solve the whole issue on its own, it should point clearly toward the contact page or the wider support section without wasting time.
Procedural pages work best when they stay simple and direct.
Short sections help when someone is under time pressure.
The reader should know what to do right away.
FAQ and support links should stay close.

Next step
A support page should solve the obvious question quickly and leave a clear route for anything it cannot resolve on its own.